Dwight Howard speaks at the E3 press event.
words // Brandon Richard
via Press Release
This weekend at the Electronic Entertainment Expo in Los Angeles, THQ and adidas announced plans to bring the brand's interactive training system miCoach to video game consoles. Scheduled to drop in early 2012, the connected interactive experience will feature several of adidas' top athletes, including Dwight Howard, Kaká, Tyson Gay, Jessica Ennis, Ana Ivanovic and Eric Berry. These athletes will guide players through sport-specific training programs and give users real-time feedback during their workouts when wearing a miCoach heart rate monitor.
Also enhancing the interactive experience, miCoach hardware interacts with THQ's new video game title, allowing users to wirelessly synchronize a miCoach Pacer and miCoach mobile app to Kinect for Xbox 360 or PlayStation Move, incorporating workout data gathered while away from the game.
"We're taking our successful miCoach line and broadening its reach to an even larger audience, who we hope will find motivation and inspiration from adidas and our roster of star athletes," said Simon Drabble, Director of miCoach BU for adidas. "In simple words, this combination of console technology and training for sports supports everybody to become better athletes, regardless of their fitness level."
Advanced console technology will allow users to create profiles, set fitness goals and get instant analyses of workout regimens. They will choose from several sports, such as running, tennis, soccer, football and basketball, as well as the athletes who guide them through hours of on-screen training and motivating game experiences.
"adidas and THQ are creating a remarkable fitness solution that can be with you before, during and after your training workouts," said Martin Good, THQ's Executive Vice President of Kids, Family & Casual Games. "miCoach transcends the definition of 'video game' and brings a truly innovative experience to game consoles."
The miCoach interactive training system is scheduled to be released on Kinect for Xbox 360and PlayStation Move in early calendar 2012. For more information on miCoach training systems, please visit www.micoach.com.
Check out a teaser video and photos of the new miCoach game below. Be on the look out for Dwight wearing the upcoming adiPower Howard in the clip as well.
images via Destructoid
