words // Brandon Richard
via Press Release
For Spring/Summer 2012, fashion designer Jeremy Scott and adidas Originals will launch an all-new collection of footwear and apparel inspired by American pop culture and the urban jungle. Included in the collection are western styles, animal prints and music inspired graphics on selected apparel and footwear pieces, all mixed with standout branding and designs of the 3-Stripes brand.
Playing a prominent role in this collection is the American flag, which appears on fetish wear-inspired pieces that include track tops and sneakers. The JS Flag Swimsuit figures to be a hot style for women this summer, designed with cross-cross straps to accentuate curves and inspire poolside patriotism. Each stars and stripes style can be complemented by a matching pair of JS Wings 2.0, treated to a split flag design between the right and left shoes.
Scott also drew inspiration from the cowboy, one of the main American icons. Leather fringes on a Firebird track jacket and a full leather biker jacket painted in gold give a unique western touch to selected archive adidas Originals pieces.
Other footwear options being served up include a new denim-based pair of the original Wings model, the jungle-inspired JS Leopards, cowboy-inspired JS Pony SLM and chunky, high boot silhouettes for women.
The adidas Originals by Jeremy Scott product line will roll out globally to selected accounts and adidas Originals stores in February and March 2012. The collection comprises 35 apparel pieces and 19 footwear styles for both men and women and kids.